2020-12-09到2021-04-11
Chapter 1 Marketing Basics Exam: Chapter 1
1、 Advertising and selling are only the tip of the marketing______
A:hamburger
B:ice cream
C:iceberg
D:sandwich
答案: iceberg
2、 The goal of marketing is to create value for customers in order to capture value (in monetary terms) from customers in return.
A:keep
B:capture
C:take
D:move
答案: capture